Looking to Open a Cell Phone Store in Lawrence, MA

What You're Actually Opening
You're not opening a generic cell phone store in Lawrence, Massachusetts — you're opening a real Total Wireless retail location, backed by Prime Media Wireless, the authorized Total Wireless Master Agent and proud winner of the 2026 Master Agent Award – Growth Champion (Total Wireless / Verizon Value). That means your store carries the Total Wireless brand, offers Verizon's nationwide 5G network, and gives customers affordable plans without contracts or credit checks. But the model doesn't stop there.
From day one, you're also layering in device repair services and a curated selection of accessories — phone cases, chargers, screen protectors, and more. These additions create multiple revenue streams under one roof, turning a simple activation into a full-service customer experience. And when you're ready to grow, Prime Media Wireless helps you open additional locations across Lawrence or nearby cities, scaling your business with proven systems and ongoing support.
How Prime Media Wireless Helps You Build & Expand
Prime Media Wireless doesn't hand you a franchise packet and disappear. You get a true partnership designed to launch strong and scale smart. Here's what comes standard:
- US-based support team — real people, real answers, available when you need them
- Hands-on launch support — site selection guidance, store layout, and grand opening planning
- Wholesale device pricing — competitive margins on smartphones and tablets
- Professional signage and branded materials — your store looks like the real deal because it is
- Point-of-sale system and back-office tools — manage inventory, commissions, and activations seamlessly
- Staff training programs — get your team selling, repairing, and delighting customers fast
- Co-op marketing support — digital ads, local promotions, and seasonal campaigns
- Opening incentives — where available, to help you hit the ground running
As your first store gains traction, Prime Media Wireless works with you to identify the next opportunity — whether that's a second Lawrence location or expanding into neighboring communities. The infrastructure, supplier relationships, and operational playbook are already in place. You just replicate what works.
Ready to open a full-service Total Wireless store with repair, accessories, and a clear path to multi-location growth in Lawrence? Let's build it together.